United State of Women
I was lucky enough to help a hugely talented team at BBH concept an awareness campaign for the United State of Women Summit. The summit is a White House initiative dedicated to being a megaphone for the gender equality movement, addressing a wide range of issues, from equal pay to health care access. It was both an informational gathering and a celebration, meant to inspire more active involvement in gender issues from women and men across the country. Spreading awareness about the inaugural United States Women’s Summit and the fact that gender equality still doesn’t exist (even today). I consulted on the communication platform and social activation portion of the initiative.
Although I was only part of the concepting and partner outreach phase of this project, I am proud to have leant a hand to one of the most worthy causes of our time.